Saturday, November 20, 2010

Future of the Media

The media has proven to be very effective and efficient after it's invention. It has never ceased to surprised us with it's horrific, depressing, and entertaining news yet. There have been so many ups with the media,  as well as downs. Recently, there was a huge youtube sensation from sesame street about a puppet singing about her hair. Over one million people had viewed this on youtube. Also, it has been televised, and most mothers with children of color said that, this made them feel good about their hair. Most mothers stated that their kids have become more confident about their thick hair, though it may not be soft and flowing like on these magazines.


Sadly, the media has also raised very negative views, and most children and adults are suffering from it's negativity. Issues like anorexia and bulimia have become a rising concern. Most people have become affected by the media's representation of "skinny women" as what is acceptable in society. Though inherently, they do not have that type of body;  they do whatever is necessary to achieve that aim, even starving themselves to death.

Although, the media has been pretty reliable all through the years in informing us on what we should and should not do, through society's eyes, the media strategy is not always going to be the same. It is either going to be better or worse, or just change with the society. According to one director of digital strategist, Freddie Laker, he made some predictions of what the social media will look like in 2012, based on existing behaviors in the preliminary stages as well as his study of several years of research on social media.

Freddie Laker, states that the 11 predictions for social media in 2012, are;

1. Privacy expectations will (have to) change
There will be a cultural shift, and people will be more accepting of private information showed on public media, that exposes more of their private life.
2. Complete decentralization of social networks
Most digital experiences will be able to leverage the power of your social networks in a way that leverages your readily available personal information and the relationships you've established.
 3. Our interaction with search engines will be different
Search engines Google search will influence our method of searching by using Twitter, Facebook, and blog contents  as a way of  pushing information from these personal contents to the search engines.
4. Rise of the content aggregators
Since most people have become prone to using social network, filtering and managing content will be utlilized to make using the social network easier
5. Social media augmented reality
Social media information will be so relevant that even our GPS will update us on what is going on our Facebook, Twitter, or blogs
6. Influencer marketing will be redefined
Businesses will use social media as a marketing strategy
7. Ratings everywhere
8. Social media agents
9. Riding the (Google) wave
10. Thinking beyond "nowness"
11. Social media everything and the return of digital media

This blog is prepared by a paralegal student as a class project, without compensation. The content of this blog contains my opinion, and is offered for personal interest without warranty of any kind. Comments posted by others on this blog are the responsibility of the posters of those messages. The reader is solely responsible for verifying the content of this blog and any linked information. Content, sources, information, and links will most likely change over time. The content of this blog may not be construed as legal, medical, business, or personal

Friday, November 12, 2010

Business of the News

In 1789, there were no political affiliations. George Washington, the first president of United States advised the country that they should not create political parties, because this will polarize the countries. In his farewell speech, in 1796, George Washington expressed his distaste for political associations. He stated that it was "formed in such a way as to pit one group of citizens against another." True to his words what do we see on the news?  Social media discusses these political parties, which seem to be in such dissension towards one another. We have conservative media and liberal media. We also have conservative lawyers and liberal lawyers. Now everyone is partisan, thanks to the media.  The media has watered up these dissensions by showing these partisan news. Now, no one can proudly say, I am an American. You are either a conservative American, moderate American, or a liberal American. Everyone is skeptical about discussing governmental and civil issues, without being branded as a liberal or conservative, or even a moderate. Therefore, you cannot address certain issues without people looking at you differently if you do not support their views.

We now have red and blue states. States are either blue, liberal states or Democrats, and red, conservative or Republicans. Businesses, hospitals, and workplaces have all become polarized. Congress has become so polarized that there is no common ground, and they fight against themselves, because of the game of politics, at the expense of our tax money. Sometimes Democrats have the same solution as the Republicans, but for the mere fact of injecting their own ideologies into these solutions, they drag out the debate on issues like immigration, health, climate solutions, and trade and commerce, and nothing is achieved, and even if something is achieved, it takes a relatively longer time.

Has the media played a huge role in aiding in the polarization of the nation? Let's check out this video of Rachel Maddow's interview with Jon Stewart. I enjoyed it. I hope you do, even if you don't, it's a great enlightenment on how the social media, news specifically,  is doing to contribute to partisanship in America.



Jon Stewart mentions in this interview that news should not be based on either liberal or conservative issues, but it should be something more general, that is passive, without these political ideologies. Most stories are accepted readily on the news if it falls into a left or right ideology. Jon Stewart also mentions that he would appreciate the news a lot more, if it could publicize information, without making it a liberal or conservative issue, but unbiased, and on issues like corruption or non-corruption.

Can we not discuss issues of America's well-being without being branded? Or we have allowed the media to dictate to us what it wants to show on the media?  Republican media, publicizes news for the benefit of their ideology, so as Democratic media.

Please do not forget to rate this video in the poll on your right, and answer the question at the bottom of the blog post.

This blog is prepared by a paralegal student as a class project, without compensation. The content of this blog contains my opinion, and is offered for personal interest without warranty of any kind. Comments posted by others on this blog are the responsibility of the posters of those messages. The reader is solely responsible for verifying the content of this blog and any linked information. Content, sources, information, and links will most likely change over time. The content of this blog may not be construed as legal, medical, business, or personal advice.

Thursday, November 4, 2010

Fastest way to keep or lose a job using social media

Though social media, has great advantages on gaining a job, maintaining a job, and making your job or business successful. It is also a medium used to lose the job you have worked so hard to gain, fast.

Also, most people wonder why they cannot get white collar jobs, and are never called back after their first interview seemed to go quite promising. First of all, we must know that what we put out there on the media plays a huge role in whether we will get that paralegal job or that marketing job.

Now when you do go for an interview, some bosses google you online. They will google you on how you portray yourself using social media, and what your opinions are on certain matters, before you are employed. For example, if you want to work in a law firm or corporation defending abused women and children, the firm or corporation would definately want to know what your personal or religious beliefs are on these matters. You might not tell them the whole truth about your personal opinions on these sort of matters. This is where social media could go against or in your favor. These bosses will not hesitate to google you, or look you up on facebook, twitter, or myspace. This can just give them the information they need about you.

Here are a few tips we should probably consider before we go for a job interview;

To have a positive martketing;

Have clean-cut pictures of you on the web where you are smiling.
Join professional blogs such as Charlie Rose, Business Week and others.
Do volunteer work and [be] an official member of the organization, thus getting on the website and, subsequently having Google index your name.
Proofread everything you write.
Keep most correspondence factual and not too biased. Everyone has their opinions and they don't need to hear yours, especially in the office.

If you want to still be among the high umemployment rate. Here are some negative marketing you should not engage yourself in;

Include bad pictures of yourself on any format including social media or putting up pictures with a group of friends in a party atmosphere. By doing this, you are marketing yourself as someone who waits all day to hit the bars at 5:30. While this rule does not apply to most executive level job seekers, believe it or not, it applies to some.
Quit chatting on Linked-In, Facebook, etc. every 5 minutes. Doing this markets you to the public as someone who has nothing else better to do. Also, the comments get emailed to too many people too many times and you appear lazy as this time should be spent searching for a job. Hint: blogging is not a way to search. The same goes for any other social media platforms. Keep the blogging to 2 - 3 times per week.
Maintaining a blog that expresses personal opinions and discusses your social life including dating, drinking, money and just about anything else you would not want an employer to see. Remember, the responses to your posts, although done by other people, can reflect poorly on you.
No negativity. Do not complain about your current employment situation or any other facet of your life. You may not know it, but this markets you as someone who does not have enough self-reliance to take care of any problems that you may have both professionally and personally.
Discussing politics online. You don't want anyone to brand

This is a very serious crisis and I hope no one will choose the latter. The world is watching everything we make public, especially on the social media. It is expedient that we screen whatever we make public.

This blog is prepared by a paralegal student as a class project, without compensation. The content of this blog contains my opinion, and is offered for personal interest without warranty of any kind. Comments posted by others on this blog are the responsibility of the posters of those messages. The reader is solely responsible for verifying the content of this blog and any linked information. Content, sources, information, and links will most likely change over time. The content of this blog may not be construed as legal, medical, business, or personal advice.